Next Generation Partners

Firms To Watch: Intellectual property

Founded in 2023, boutique firm Lexters specialises in technology, IP and franchising and corporate and M&A. Irina Vasile leads the intellectual property department.

Intellectual property in Romania

Baciu Partners

Full-service firm Baciu Partners fields a specialist IP department that covers all matters in the area. Day-to-day prosecution and advisory work, anti-counterfeiting and anti-piracy matters, and collective management of copyright are all routinely handled, and the firm also works closely with its transactional team and litigators to support clients in complex due diligence and IP litigation. ‘Excellent practitionerAndreea Bende and Ana-Maria Baciu jointly lead the department and are all highly regarded, well-known figures in the Romanian market. Senior associate Ileana Nicolescu is a key contact for litigation matters, while Zsofia-Judit Halmagyi provides further support to the practice heads.

Praxisleiter:

Ana-Maria Baciu; Andreea Bende


Weitere Kernanwälte:

Ileana Nicolescu; Zsofia-Judit Halmagyi


Referenzen

‘This is a very versatile, agile and modern law company. The team is very engaged and innovative, reliable and quick. The strengths are the management team and expanded team of lawyers that master their fields of practice. Without having access to inner details, they act like a big, happy family. They provide their services almost in no time and at the highest quality standards. Their team is very pleasant, friendly, approachable, committed, innovative and reliable. Any potential client should know that they can find the proper answer, 100% correct, in this company.’

‘I work closely with Ana-Maria Baciu, and she is one of the best professionals I know, most reliable persons, with a deep sense of reality and urgency. Her exceptional adaptability skills serve as an example for many professionals in her field of activity. Ana-Maria proved to be very flexible and an excellent mediator, moderator in case of divergent points of view. Her very clear and concise manner of expressing technical views on subject matters, make peers acknowledge her as an inspirational professional. Beyond undisputable expertise, Ana-Maria has also always taken into account the greater good when coming up with a solution. She is always calm, confident and true to herself.’

‘Our contact is Andreea Bende who is an excellent practitioner. Andreea’s advice is commercial timely and succinct and she always provides strategies and solutions that are in line with the client’s aims.’

Kernmandanten

Asociatia Suporter Club UTA


Fiterman Pharma


Dohany KFT


Biotronik AG


Bitdefender IPR Management Ltd.


Pro TV SRL


Nooka Space Limited


Philip Morris International


Viva Wallet/Viva Payments


TEVA Pharmaceutical Industries Ltd and |TEVA Pharmaceuticals SRL


Softnews


Highlight-Mandate


  • Assisting the UTA football club supporter’s association with safeguarding its rights over the UTA trade mark and official logo.

Tuca Zbârcea & Asociatii

Dedicated teams for advisory and litigation matters within IP dovetail to give clients of Tuca Zbârcea & Asociatii the full range of advice in the area. A strong offering in brand integrity and anti-counterfeiting is a hallmark of the practice that counts among its clients some of the leading names in a diverse range of sectors, indicative of the firm’s strong reputation in IP law that extends beyond specific sector specialities. Ciprian Dragomir has significant experience advising on regulatory issues, licensing and exploitation of IP rights, trade mark registration, and IP arrangements. He leads the IP team with Ioana Hrisafi, who focuses on the contentious side of the practice. They are supported by Dana Barbu, who assists with trade mark portfolios; Mihaela Maxim, a further key name for IP litigation; and Sergiu Crețu, who focuses on the transactional side of things.

Praxisleiter:

Ciprian Dragomir; Ioana Hrisafi


Weitere Kernanwälte:

Dana Barbu; Mihaela Maxim; Segiu Cretu


Referenzen

‘Beautiful team with exceptionally good IP lawyers. I work with them regarding several trademark cases.’

‘Dana Barbu’s work is excellent, she is fast and reliable, easy to connect with. Together with Ciprian Dragomir and Sergiu Cretu who are extremely seasoned IP professionals, they form the dream-team of any client.’

‘Tuca Zbarcea & Asociatii’s IP team possesses a fantastic set of skills: legal prowess, client care, market knowledge, creative approach. They have broad expertise as regards copyright, trademark and patent and as regards IP litigation. In my opinion, the firm is the perfect choice whether you are a small business or an international corporation, as they can easily handle IP contentious, licensing and transactional matters. My experience with this team was smooth and pleasant. I received proper guidance and attention: overall, they made me feel like I was their most important client. ’

Kernmandanten

3M Company


Amethyst Radiotherapy


Artexim


Carrefour Romania


GlobalLogic


Comite Interprofessionnel du Vin de Champagne


Coracle GmbH


Comarket SRL


EAD.RO Interactive


Expur


FRONERI


Ivatherm


Institut national de l’origine et de la qualité (INAO) – France


Philip Morris Trading SRL


Romanian Football Federation


Sevio Solutions


Uber


Untold SRL


Highlight-Mandate


  • Advising Carrefour Romania on intellectual property matters arising from its activities in the local retail market.
  • Assisting Artexim with IP issues regarding “George Enescu International Festival” and the “George Enescu International Musical Contest”.
  • Acting for 3M Company on various matters related to its trade mark portfolio.

Buzescu & Tomescu SPRL

Clients including global leading names in various sectors look to Buzescu & Tomescu SPRL for their IP counsel. The practice is a reliable choice for trade mark portfolio filing and prosecution, while also fielding a robust offering in patent and copyright. The ‘well-organised‘ team is led by Adrian Tomescu, the go-to contact for Finastra, L’Oreal, and FKP Sojuzplodoimport, drawing on significant experience in the area. Senior partner Peter Buzescu adds insight from a corporate and M&A perspective and experience in cross-border business matters, while Corina Papuzu has a focus on trade mark matters.

Praxisleiter:

Adrian Tomescu


Weitere Kernanwälte:

Peter Buzescu; Corina Papuzu


Referenzen

‘The team is well-organized, we always have someone to reply to our queries, and in quick turnaround time. They also do not hesitate to pick up their phone when necessary.’

‘Corina Papuzu and Adrian Tomescu are very high-skilled professionals, always providing swift and comprehensive advices, while still being business pragmatic. They are also very efficient. If we happen to have litigation in Romania, we would not hesitate to entrust them with such matter.’

Kernmandanten

L’Oreal


FKP Sojuzplodoimport


Finastra


Kautex Textron


Pinterest


Biostrand


Jean Patou


Highlight-Mandate


  • Assisted L’Oreal with the filing of legal actions for cancellation regarding trade marks.
  • Advised Federal Treasure Enterprise (FKP) Sojuzplodoimport on multiple litigation cases in Romania against entities of the SPI Group.
  • Advised Finastra on litigation started by a former employee of the Romanian subsidiary for copyright claims.

MILCEV BURBEA Intellectual Property & Law Office

As a specialist IP firm, MILCEV BURBEA Intellectual Property & Law Office remains dedicated to this practice area and is the firm of choice for a diverse client base, with particular strengths in luxury goods, FMCG, pharmaceuticals and banking. The team has a strong reputation in enforcement and a track record in representation at the Supreme Court. Managing and founding partners Iulia Burbea and Gabriela Milcev oversee the group; Burbea is a renowned expert in IP litigation, and Milcev has extensive expertise on the commercial side of the practice. The ‘practical, pragmatic‘ and ‘highly knowledgeableVeronica Floroiu is a further standout practitioner.

Praxisleiter:

Iulia Burbea; Gabriela Milcev


Weitere Kernanwälte:

Veronica Floroiu; Florina Enache; Miruna Cavescu-Lazar; Ioana Balaceanu


Referenzen

‘We first met the Milcev Burbea team on the other side of a trade mark dispute. We enjoyed working with them so much that we now work together on the same side! They are delightful people to work with. Positive, pragmatic, proactive, and highly skilled. Their focus is on achieving the right and best result for a client. We are always delighted to be able to recommend the firm to others.’

‘Veronica Floroiu is practical, pragmatic, highly knowledgeable and a joy to work with.’

Kernmandanten

Biofarm S.A.


Nomad Skybar S.R.L.


Rolex S.A.


Romaqua Group S.A.


Banca Transilvania


Rulmenți S.A.


Total Soft S.A.


Sun Wave Pharma S.R.L.


Asociația Telefonul Copilului


Fintech OS


ASKIA FURNITURE S.R.L.


Highlight-Mandate


  • Advised a mobile tech company on being taken over by a US tech company for €5m.

Musat & Asociatii

Longstanding full-service firm Musat & Asociatii is an experienced name in the Romanian IP law market, supporting a prestigious client base on all IP issues arising from transactional matters, as well as day-to-day operations in Romania. Practice co-head and managing partner Paul George Buta is an expert across various areas of business law and also has a background in IP. He leads alongside Dan Minoiu, an experienced advisor in heavily regulated sectors. Julieta Sfeclă is an up-and-coming figure in the field, supporting across the spectrum of IP matters.

Praxisleiter:

Paul George Buta; Dan Minoiu


Weitere Kernanwälte:

Julieta Sfeclă


Referenzen

‘We recommend Paul Buta and Julieta Sfeclă.’

‘They gave excellent communication about the case.’

Kernmandanten

Deutsche Telekom AG


“Aletheea Private School” Association


The Walt Disney Company


URS Certification S.R.L.


Fluidra Commercial S.A.U.


“George Călinescu” Institute for History And Literary Theory And The National Foundation For Science And Arts


Alten-SI Technology SA


Havi Logistics SRL


Biodentix Pro S.R.L.


Secunet Project SRL


Highlight-Mandate


  • Acted for “George Călinescu” Institute for Literary History And Theory and The National Foundation for Science and Arts in alleged copyright infringement.
  • Assisting The Walt Disney Company during the launch and the day by day functioning of its streaming platform.
  • Acting as portfolio manager for Deutsche Telekom and its trade marks in Romania.

RTPR | Radu Taracila Padurari Retevoescu SCA

The ‘young and knowledgeable‘ IP team at RTPR | Radu Taracila Padurari Retevoescu SCA is particularly well known for its counsel in contentious matters and is one of the go-to copyright litigation firms in the country. The firm also has a robust patent litigation offering. On the non-contentious side of things, the team manages trade mark infringement and domain name issues for a broad client base. Valentin Berea is a dispute resolution specialist with a substantial IP practice. He co-leads the department with Lucian Mihai, also an expert in dispute resolution with considerable experience in intellectual property matters. Andrada Rusan and Ana Popa add strength at the senior associate level.

Praxisleiter:

Valentin Berea; Lucian Mihai


Weitere Kernanwälte:

Andrada Rusan; Ana Popa


Referenzen

‘Young and knowledgeable legal practitioners with flexible approach to clients and colleagues.’

‘Andrada Rusan is a very competent, quick and responsive.’

‘Valentin Berea has meticulous attention to detail and extensive experience in his legal field.’

Kernmandanten

Lidl


Maspex Group


Bookster


Motion Pictures Association of America


Alpha Bank


Deroni


Horphag Research


Agricover


CMU


Rio Bucovina


MGI International Sale


Highlight-Mandate


  • Representing Lidl in a dispute with Vel Pitar relating to the use of “wholewheat” on the packaging of bread.
  • Represented Bookster in a claim related to unfair competition filed by the majority of publishing houses in Romania.
  • Advising Maspex Romania on securing its rights over a new trade mark portfolio created to mark the revival of a production facility in Valenii de Munte.

Zamfirescu Racoti Vasile & Partners

The IP practice at Zamfirescu Racoti Vasile & Partnersstands out when it comes to strategy and results‘ and is best known for its contentious work in the area. All major sectors in Romania are represented in the team’s diverse client list and the firm also acts for brand and patent holders in the area of defence and protection matters. Alina Tugearu oversees the department and is a seasoned practitioner with a track record of representation in some of the country’s most notable, precedent-setting patent litigations. She is supported by Cosmin Vasile, another well-regarded litigator who has represented small and large companies across a range of industries in IP disputes.

Praxisleiter:

Alina Tugearu


Weitere Kernanwälte:

Cosmin Vasile


Referenzen

‘Being one of the best litigator firms in Romania, if not the best, ZRVP stands out when it comes to strategy and results. Our latest patent work together has proved once again that they know how to get the result – after spending years with intricate technical debates, their team had the courage and vision to take a step back and look at the big picture, which led to a final success based on a procedural defense that no-one had spotted before. It is this type of skills which make the difference in IP disputes and they have proven to be the best.’

‘Cosmin Vasile and Alina Tugearu are our IP lawyers. Cosmin is the strategist, the visionary and Alina is the one with the specialized knowledge and executive skills. They form an unbeatable team and they both have excellent advocacy skills.’

‘Professional and dedicated team! High knowledge of law.’

Kernmandanten

OMV Petrom


Merck Sharp & Dohme Corporation


EDRA S.p.A.


Cabinet M. Oproiu, European Patent and Trademark Attorneys


Atelierele Pegas


Network One Distribution


Propaganda Creative Services


Metaminds


Highlight-Mandate


  • Representing Merck in four patent cases pending before the Bucharest Tribunal filed by generic companies Teva, Egis, KrKa and Gedeon Richter to annul one of the Supplementary Protection Certificates (SPC).
  • Representing Siraj against another local company that appropriated its commercial name and registered it as a trade mark.
  • Acting for Atelierele Pegas in a claim filed by ZEG Zweirad-Einkaufs-Genossenschaft for the annulment of the brand Pegas.

bpv Grigorescu Stefanica

Tech sector IP is the focus for bpv Grigorescu Stefanica‘s offering in this area and the firm is the counsel of choice for several foreign firms and multinational clients operating in the country. The firm benefits from a strong TMT department that facilitates a strong IP practice in those sectors and managing partner Catalin Grigorescu leads both departments, drawing on experience advising global digital and industrial technology companies, as well as prominent start-ups. Andreea Botez and Roxana Daskalu are further names to note.

Praxisleiter:

Catalin Grigorescu


Weitere Kernanwälte:

Andreea Botez; Roxana Daskalu


Referenzen

‘At this firm, the team boasts a rich tapestry of expertise, ensuring comprehensive legal solutions for clients. Each member excels in their specialty, making the firm a powerhouse of deep and varied legal insights. Their multidisciplinary approach allows for innovative problem-solving, bridging various branches of law seamlessly. This synergy, rooted in their diverse competencies and collaborative spirit, positions the firm as a forward-thinking leader in the legal industry, adept at tackling multifaceted challenges with agility.’

‘As a core member of the legal team, Alexandru Rusu stands out with his competent grasp of the legal landscape. His solid expertise and knowledge base provide a reliable foundation for the team’s various endeavours.’

‘They make a formidable legal team, each bringing their unique strengths to the fore, ensuring top-notch legal representation and support.’

Kernmandanten

Crys Computers SRL (“Incrys”)


Highlight-Mandate


  • Advised Crys Computers SRL (Incrys) on IP compliance for the acquisition of an IT services company.

Drakopoulos

Drakopoulos advises on IP portfolio management, trade mark registration, and patent licensing, as well as on transactional IP matters including licensing and franchise agreements, and the IP aspects of M&A. The firm’s Bucharest office has a niche speciality in advising companies operating in both countries. Multinational heavyweights including Grupo Bimbo and Nestle are among the clients to instruct the team on day-to-day filing and prosecution. Adrian Roseti leads the group and focuses on infringement disputes, trade mark litigation, and anti-counterfeit matters.

Praxisleiter:

Adrian Roseti


Kernmandanten

Nestlé


Roshen


Ficosota


Subway


Indivior


Grupo Bimbo


Darden Restaurants


Gama Healthcare


ETi


Cofco


ADAC


Highlight-Mandate


  • Advising Indivior on its trade mark portfolio in Romania.
  • Advising Grupo Bimbo on trade mark portfolio management.
  • Represented ADAC in a trade mark infringement case.

Nestor Nestor Diculescu Kingston Petersen

Working in partnership with the firm’s corporate and dispute resolution departments, the IP team at Nestor Nestor Diculescu Kingston Petersen is led by Florina Firaru, a dedicated IP law professional with significant experience in the area. Clients include both foreign and domestic companies in a range of industries, with tech, food retail and distribution being areas of recent activity. Dariana Istrate is a supporting contact to note.

Praxisleiter:

Florina Firaru


Weitere Kernanwälte:

Sorina Olaru; Dariana Istrate


Referenzen

‘NNDKP has a good customer account management, they respond quickly to requests, with professional communication.’

‘It was clear to me that they have well-established procedures and everyone has their role in providing the service.’

‘I have worked with NNDKP in a litigation matter where a third party has registered and used our client’s trademarks in bad faith. NNDKP’s team was responsive in communication and tactically skilled in negotiations with the other side.’

Kernmandanten

Zentiva KS, Zentiva SA


Highlight-Mandate


Popovici Nitu Stoica & Asociatii

Popovici Nitu Stoica & Asociatii‘s intellectual property practice routinely handles registration and defence of trade marks in various industries, and has a standout strength in the sports arena where it acts for elite Romanian athletes in the range of rights issues. Experienced partner Bogdan Stoica is the main contact and has a particularly strong presence in the healthcare and pharma sectors. Camelia Constantin is well versed in the TMT space, and Ioana Avram is a further contact to note.

Praxisleiter:

Bogdan Stoica


Weitere Kernanwälte:

Camelia Constantin; Ioana Avram


Referenzen

‘Highly professional, very engaged and with strong IP background.’

Kernmandanten

NTT Data


Greentek Lighting


Kontron Services


Orange


UPS


Ubisoft


Extremoo


Auchan


Media Consulta


PlantExtrakt


Romanian Cycling Federation


Passavant Energy & Environment


Hexagon Structures


Orange Romania


Moncler


Nutrilife


Highlight-Mandate


  • Advised Extremoo Group in registering and defending its IP rights over the “Casino Alpha” trade mark in Romania, USA and Canada.

Schoenherr si Asociatii SCA

Sorin-Eduard Pavel heads the IP offering at Schoenherr si Asociatii SCA, which acts for a mix of multinational and local clients on matters regarding brands and designs from national and European registration to litigation. The Bucharest office is a key location for the firm’s wider CEE offering and works closely with other offices in the region when supporting clients with a broad presence.

Praxisleiter:

Sorin-Eduard Pavel


Referenzen

‘Very responsive and proactive in their answers.’

‘Very skilled and client-oriented. Very good relationship with Eduard Pavel.’

‘High professional skills and responsibility of all Schoenherr team.’

Kernmandanten

Marchesi Antinori


OMV Group


Power Horse Energy Drinks


Gallup International Association


Wolters Kluwer


Highlight-Mandate


  • Advising a manufacturing company on a large-volume custom intervention proceedings against third parties attempting to introduce counterfeit products in Romania.
  • Advising a multinational retail company on its trade mark portfolio in Romania.

STOICA & ASOCIAȚII

Bayer, Icom Oil and Carpathian Springs are among the clients of STOICA & ASOCIAȚII‘s IP department, which is led by Dragoș Bogdan, who has assisted and represented Romanian and foreign clients in numerous IP disputes in his career. The ‘simply fantasticAndreea Stoica and Yolanda Beșleagă are among the other contacts to note, along with Mihai Stănescu.

Praxisleiter:

Dragoș Bogdan


Weitere Kernanwälte:

Andreea Stoica; Mihai Stănescu; Yolanda Beșleagă


Referenzen

‘Andreea Stoica and Yolanda Beșleagă are simply fantastic. They have always won us cases They have become our consultants on a permanent basis.’

‘They are extremely knowledgeable and what they don’t know they verify by going back to the client with the solution and a clear and precise explanation of their strategy.’

Kernmandanten

Icom Oil S.R.L.


Valvis Holding and Carpathian Springs S.A.


Bayer S.R.L.


Allegria Turism S.R.L.


Landoll S.R.L.


CertSIGN S.A.


Highlight-Mandate


  • Representing Bayer in securing its patent rights by obtaining a preliminary injunction against an international generic medicine producer, preventing the latter from effectively entering the Romanian market.
  • Representing Valvis Holding and Carpathian Springs in litigation regarding alleged infringing of a community trade mark concerning the shape of a water bottle belonging to a competitor.
  • Assisting Icom Oil with a litigation against the holder of the trade mark “icom oil” registered by a Romanian association after more than 20 years as of the date of the setting-up of the client.

Stratulat Albulescu Attorneys at Law

Stratulat Albulescu Attorneys at Law is a strong choice for IP dispute resolution in Romania, particularly in the technology sector. The department is adept across cases regarding copyrights, trade marks and designs, as well as domain names and IT-related matters. Ana Maria Kusak leads the team, a European trade mark attorney with local and international clients in a wide range of IP matters. She is supported by Elena Stan in the full range of work.

Praxisleiter:

Ana Maria Kusak


Weitere Kernanwälte:

Elena Stan


Referenzen

‘Strong people. Good expertise and relationships.’

‘Elena Stan very strong in particular. Commercial + technical expertise.’

‘The team knows very well their domain of activity and gives always the best advice.’

Kernmandanten

World Class Romania S.a.


Î.m. Vinăria Purcari S.r.l.


Titluri Quality S.r.l.


Selfd Id S.r.l.


Rogalski Damaschin Public Relations S.r.l.


Cordia Corarilor Development S.r.l.


Capital Financial Services S.a.


Sound Feed S.r.l.


Next Generation Technologies Srl


Vinaria Bostavan S.r.l.


Highlight-Mandate


  • Representing Titluri Quality S.R.L. in several trade mark litigations regarding the trade mark “CE SE INTAMPLA DOCTORE?” (“CSID”) against the television network PRO TV.
  • Acting for Sound Feed on copyright matters, by revising the licensing, distribution and marketing agreements to be managed through the music licensing platform.
  • Advising Cordia Coralilor Development on negotiating and securing the IP rights over architectural works developed by multiple third-party contractors.

Wolf Theiss

Wolf Theiss‘s intellectual property department focuses on multi-jurisdictional matters and holds trade mark and copyright litigation at the core of its practice. The team has recently taken on more patent litigation, while also routinely handling trade mark prosecution. Cutting-edge technologies are an area of focus and practice co-head Flavius Florea stands out on that front. He leads alongside litigator Sorin Dumitru, and Nina Lazar supports the practice heads.

Praxisleiter:

Flavius Florea; Sorin Dumitru


Weitere Kernanwälte:

Nina Lazar


Referenzen

‘Wolf Theiss has a wonderful IP practice – they are very responsive and highly knowledgeable. The offered a lot of support while handling our trade marks portfolio, as well as with our contracts for the assignment of IP rights. Great transparency problem-solving approach.’

‘Flavius Florea has a very good understanding of our business, he is very pragmatic and solution oriented.’

‘Great insights into the practical side of the legal system which aids in important business decisions such as contracts drafting/negotiations or general legal advice.’

Kernmandanten

Aberdeen Immobilien Kapitalanlagegesellschaft MBH


Arobs Transilvania Software


Acrisure


Emona Capital


Fortech


OLX Online Services


Oracle Romania S.R.L.


Oracle Global Services Romania S.R.L.


NIS – Naftna Industrija Srbije


InterGlobe Enterprises


Highlight-Mandate


  • Defended Aberdeen Immobilien Kapitalanlagegesellschaft and their local subsidiary Degi Millenium in a copyright infringement case in relation to architectural design.
  • Advising NIS on 3D trade marks.
  • Assisting Fortech in a project aimed at ensuring compliance with applicable IP laws and regulations.